Job Description
Job Description
Business Development Director — Healthcare Construction
Location: Manhattan, New York
Company: Leading General Contractor specializing in Healthcare projects
The Opportunity
We’re hiring a growth-minded Business Development Director to expand and deepen our relationships across New York–area healthcare owners. You’ll own the go-to-market strategy for hospitals, health systems, ambulatory care, behavioral health, and life-science/clinical facilities—winning negotiated work and driving a healthy, predictable pipeline.
What You’ll Do
- Own the healthcare growth plan: Build and execute a 12–24 month BD strategy for NYC and the broader tri-state market.
- Develop relationships: Engage capital planning, facilities, real estate, and procurement leaders at major health systems; cultivate partnerships with architects, PM firms/Owner’s Reps, and consultants.
- Create pipeline & qualify opportunities: Target, prioritize, and advance pursuits that fit our capabilities (interiors/renovations, complex MEP upgrades, imaging/ORs, EDs, pharmacies, labs, ground-up).
- Lead capture and positioning: Orchestrate pre-RFP positioning, influence scopes, and shape client criteria; brief estimating and precon teams early.
- Drive proposals and interviews: Partner with marketing/precon to produce compelling RFQ/RFP responses; coach project teams for shortlist interviews.
- Account management: Expand share of wallet with existing healthcare clients; implement key-account plans and quarterly business reviews.
- Market intelligence: Track CapEx programs, bond measures, grant funding, and regulatory drivers (NYC DOB, NYS DOH, ICRA/ILSM, Joint Commission) to anticipate demand.
- Brand building: Represent the firm at industry groups (e.g., HCA, HFMA, ASHE, BOMA Healthcare) and deliver thought leadership with case studies and panels.
Marketing & Brand Responsibilities
- Own the healthcare vertical marketing plan: Set quarterly campaigns, themes, and KPIs aligned to target accounts and capacity.
- Content engine: Lead creation of case studies, project profiles, white papers, thought-leadership posts, and short-form video; maintain a healthcare content calendar.
- Collateral & proposals: Develop pursuit-specific decks, one-pagers, differentiators, and CVs; oversee visual storytelling and win themes (InDesign/PowerPoint).
- Digital presence: Manage healthcare web pages and LinkedIn activity; coordinate SEO for priority service lines and geographies; craft email nurture sequences.
- Events & ABM: Plan and execute roundtables, site tours, lunch-and-learns, conference sponsorships, and account-based marketing plays for top health systems.
- PR & awards: Source speaking slots, award submissions, and media opportunities to elevate the brand with healthcare decision-makers.
- Data & CRM: Maintain clean pipelines and campaigns in Salesforce/HubSpot ; track MQL→SQL conversion, campaign ROI, and pursuit hit rates; lead win/loss analysis.
- Partner marketing: Co-market with architects, engineers, and owner’s reps on joint case studies and events to open doors and shape RFPs.
What You Bring
- 8–12+ years in BD, account management, or seller-doer roles for a GC/CM or A/E/C firm— must include meaningful healthcare project experience in the NYC metro.
- Active network with health systems, major hospitals, owner’s reps, and healthcare architects; proven track record converting opportunities to awards.
- Strong understanding of occupied healthcare construction (ICRA, interim life safety, phasing, MEP-intensive work, infection control).
- Demonstrated marketing acumen : content development, pursuit collateral, event strategy, and CRM discipline (Salesforce/HubSpot). Adobe InDesign/PowerPoint competency preferred.
- Clear, persuasive communicator; confident facilitating C-suite and board-level conversations.
- Bachelor’s degree in Construction/Engineering/Architecture/Marketing/Business (or equivalent experience).
Why Join
- A respected Manhattan-based GC with deep healthcare expertise and field teams trained for critical-care environments.
- Collaborative, nimble culture; direct access to executive leadership, precon, and operations.
- Strong backlog, trusted trade partners, and resources to deliver complex, MEP-heavy projects safely in occupied settings.
Compensation & Benefits
- Competitive base salary + performance bonus/commission (OTE commensurate with experience).
- Comprehensive benefits: medical, dental, vision, 401(k) with match, commuter benefits, PTO, professional development allowance, and industry memberships.
Job Tags
For contractors, Interim role,